Late last night, on the outer limits of a certain palm-shaped island, the Middle East team were celebrating three fantastic wins at the Middle East PR Association Awards. Performance Comms ME picked up the gongs in the Best Automotive Campaign, Best Consumer Goods Campaign and Best Use of Sponsorship categories.
The team made the shortlist in 4 separate categories collectively with the Bentley Peak of Luxury, Bentley Pearl of the Gulf and the Continental AFC Asian Cup Mascot Sponsorship campaigns.
On the night, Peak of Luxury got the event off to a good start, taking the silver award for Best Consumer Goods Campaign and bronze for the Best Automotive campaign against stiff opposition. Meanwhile, the AFC Asian Cup campaign rounded off a successful evening taking the bronze for Best Use of Sponsorship.