The Warehouse, 47-49 Cowleaze Road, Kingston Upon Thames, KT2 6DZ
+44 (0)208 541 3434

Website version

Helping brands
unlock their BOLD.

We are multi-award-winning sports, automotive and technology brand and consumer communications specialists.

Now proudly employee-owned.

Play Trailer

Bold Through Specialism

There are not many things we don’t know about the worlds of Sport, Automotive and Technology.

We are specialists. Driven by our passions. Individually. Collectively. It’s what sets us apart. Underpinning our approach as much today, as it did in 2002.

Built on Bold Talent

We’re not interested in vanilla. We are an agency of co-owners who are looking to ignite people’s passions and make a difference to our clients’ businesses.

Sport.

Automotive.

Technology.

Our work.

Nissan

XTrail For Dogs Concept

Land Rover

Train Pull

Oxbotica

Simplifying Complex Technology

Triumph Motorcycles

Car Vs Bike

Fiat Professional

Tradesman Trials

Wolf Run

Getting the pack back together

Our services

PR.

Our suite of services has grown considerably over recent years, but PR remains the cornerstone of our business.

Brand & Strategy.

Our depth of specialism provides valuable insight, which delivers a robust foundation for strategic brand communication.

Branded Content.

We create engaging, authentic branded content for your owned, earned and paid-for channels. From simple videos to cinematic moments.

Social Media.

With new user behaviours, evolving consumer habits and new generations of social media users, social media strategy has never been more dynamic.

Influencers.

The most effective influencer engagement programmes are born of earned, not paid, relations.

Paid Social.

Paid social is an indispensable tool in communications strategy to help deliver on campaign goals.

Partnerships.

A well-considered brand partnership can build equity for your brand, engage stakeholders and bring commercial opportunities.

Events.

Transformational events, aimed either at media or directly at prospects, are a crucial part of your PR armoury.

“ I’ve worked with Performance Comms on several significant projects in recent years. Those projects required an enormous amount of creativity combined with a spirit of “let’s do something that’s never been done before”; and they always made it happen – and superbly.  ”

Neil Reeve, Manager, Product Comms, NISSAN EUROPE

“ Our partnership with the Performance Communication team, a perfect blend of execution and network, has been a game-changer for our brand's long-term growth. We've had the pleasure of collaborating on various initiatives, all of which have delivered results that surpassed our expectations. I strongly recommend them to companies aiming to boost their brand and identity rapidly. ”

Junaid Bukhari, Marketing Director, MG Motor Middle East

“ We first worked with Performance for the Dubai debut of SailGP and, when it was clear we were returning for a second year, we didn't hesitate for who we would work with again. Performance Comms' knowledge of the market, key stakeholders and the media, as well as how quickly they got up to speed with our brand, was impressive. And, working with them on the ground at the Dubai Sail Grand Prix really felt like we were just working with an extension of our team. Every client’s agency dream! ”

Sacha Kemp, Communications Director, SAILGP

“ Performance Communications has become a trusted partner for British Racing’s Horse Welfare Board team. For the sport’s inaugural Thoroughbred Census they played a central role in project co-ordination, industry stakeholder engagement, and the generation of creative assets and media coverage. ”

Gabi Whitfield, Head of Welfare Communications, GREAT BRITISH RACING

“ The team at Performance Comms consistently deliver great results that make a difference. Our network of sales partners can attribute sales directly to coverage they secure.  ”

Jordan Gibbons, Senior Communications Manager, NORTON MOTORCYCLES

“ Quite simply, I not only looked to them for their wise counsel, but they were truly an extension of my team, and their support over the many years together was invaluable. ”

Anna Angelini, Former Head of Press & Public Relations, Maserati & Alfa Romeo

“ Working with the Performance Comms team has been a great pleasure. They are always ready for any challenge and provide outstanding support with great ideas. It's a fun team full of talented individuals who bring creativity and expertise to every project. Their dedication and enthusiasm make collaboration both productive and enjoyable. I am very thankful for their excellent support and passion. ”

Maryna Slichna, PR Manager, Audi Middle East

“ I would like to express my sincere gratitude to Performance Communications for their work on the Rally Jameel project. I highly recommend Performance Communications for their professionalism, expertise, and commitment to their work. ”

Abdulaziz Al Homieed, (Former) PR & Media Relations General Manager, RALLY JAMEEL (Saudi Arabia)

“ La Dolce Vita Guide was more than just a campaign. It creatively cemented the brand’s reason for being. Performance didn’t just do a good job launching it, they did a GREAT job. ”

Damien Dally, Managing Director, FIAT UK

“ The Jeep and Ordnance Survey campaign was absolutely bang on for our brand. A great idea that was a PR-led integrated campaign that has had a genuine business impact. ”

Krystyna Perry, Head of PR, Alfa Romeo, DS Automobiles and JEEP

“ Working with the team at Performance Comms has been a real eye opener, the level of strategic direction they have been able to offer has helped redefine our local approach in social and their in-depth knowledge of the creator space has allowed us to work with people we would not have considered or had access to – with great results!  ”

James Dimmock, Social Media & Influencer Manager, MICHELIN

“ The Performance and WH Sports teams have consistently combined to identify the best sporting partner opportunities for CopyBet and leverage maximum value from them. Their creation of engaging, creative content has both helped generate significant media coverage and raised the profile of our brand. ”

Anton Ivanov, Business Development Director, COPYBET

Stories.

We’re not short of opinions. Here’s a snapshot of what we’re thinking...

Second coming: Retro Cars we’d like to see again…

If you didn’t know it already, the retro resurgence is in full swing. In recent years, cars like the Volkswagen ID. Buzz, Alpine A110 and reborn Renault 5 have all ridden the retro wave. At the Paris Motor Show last week, Renault was at it again, with a stand that included EV reinterpretations of the Renault 4, […]

Hybrids are at a crossroads – and EREVs are the vehicle category to watch

What does the future of hybrid vehicles look like? It turns out that it may include brands taking lessons from the past. Most hybrids on sale today use parallel architecture. This refers to the fact that the hybrid’s combustion engine and the battery can both power the vehicle independently – but there is another way […]

Cruel Britannia? Why the IOC and Team GB restrict athlete’s brand partnerships during the Olympics and our top tips to handle it

  With the Paris Olympics officially starting today, the 16 worldwide partners of the Olympics (Coca Cola, Toyota, Visa and Anheuser Busch InBev to name but a few) will be relishing their time in the spotlight. However, the Games, as always, is not without its controversies. If you work in marketing or PR, the Olympics […]

Saying au revoir to range anxiety

As a way of communicating the range of an electric vehicle (EV), the idea of completing a long-distance drive is tried and tested. In 2018, we drove a Jaguar I-PACE through the Channel Tunnel (yep, literally, along the service tunnel) to show how it could travel from London to Brussels on a single charge. More […]

Performance Communications Transitions To Employee Ownership

Performance Communications, a leading provider of specialist communications services to the Automotive, Sport and Technology industries is delighted to announce that it has transitioned to employee ownership via an Employee Ownership Trust (EOT). The move secures the agency’s long-term independence and will provide its employees with both a greater level of involvement and a share […]

Cricket at the Olympics, it’s just not cricket!

Let’s set the record straight, I don’t like cricket, I love it* but cricket at the 2028 Olympics, is that really necessary? The IOC has announced the five new sports that will be included in the 2028 Los Angeles Olympic Games. Funnily enough some of the new sports that will appeal to a Northern American […]

Top 5 Sports Documentaries – The Power of Sports Documentaries

It seems that recently a new pro sports documentary appears on an almost daily basis, 24-7 viewing if you need to get away from the family over Christmas! While the docs undoubtedly provide the streaming channels with engaging content to draw subscriptions and drive revenue, should sporting associations or teams always give the green light […]

Unveiling Threads: Exploring the Disruptive Factors and Success Behind the New Social Media App

In a rapidly evolving social media landscape, new platforms emerge, seeking to disrupt the status quo and capture users’ attention. Can Threads go the distance though?

Be Bold.

It’s time to come off the fence:


Message us