This week, I’ve found myself in conversation with fellow colleagues about the future of in-car technology and what new features we might be seeing in the next 10, 20 or even 50 years. Between us we’ve even decided that the clutch pedal will be non-existent on new cars by 2025 – check back in 10 […]
Last week saw a new hashtag led rallying cry. #YesAllWomen sought to draw attention to the plight of women subjected to violence and discrimination at the hands of men. The hashtag is a nod to the common male response – “not all men are rapists”, which in turn had its own hashtag – #NotAllMen. The […]
You can’t move these days for opinion pieces about Facebook’s plummeting organic reach and the impact it has on a brand’s digital strategy. It’s true, many brands are experiencing some extreme drop-off in their reach numbers. This is happening for a variety of reasons and is worthy of a standalone blog post later. Part […]
The computer and video games industry is currently one of the fastest growing sectors in popular history. No longer the preserve of unkempt teenagers from across the world, keen on wasting away a few hours in the company of present or indeed virtual friends, it is now a multi-billion pound Industry. Giving the traditional entertainment […]