24 hours in search as an England Fan

24 hours in search as an England Fan

Jul 13 2018

We regularly use a host of insight tools when planning our campaigns but this week, I wanted to use Google Trends to…

How the FA led the communications agenda

How the FA led the communications agenda

Jul 12 2018

So England is out of the 2018 FIFA World Cup. But we came close and there are a lot of positives we…

Top 10 Celebrity Sports Fans

Top 10 Celebrity Sports Fans

Jun 14 2018

The FIFA World Cup is here and while the focus is on the famous – and not so famous – players on…

Size isn’t everything

Size isn’t everything

Jun 01 2018

Stop sniggering in the back…As the old adage goes, it’s what you do with it that counts. Especially when it comes to…

Is F1 still entertaining enough in 2018?

Is F1 still entertaining enough in 2018?

May 01 2018

At Performance we have the full spectrum of F1 fans. From the full-on watch-every-weekend addicts to those who probably couldn’t name more…

Alfa – #SixthSense

Alfa – #SixthSense

Apr 06 2018

The New Alfa Romeo Giulia is packed with advanced technology to improve handling and connection between the road, car and driver. To demonstrate…

International Women’s Day: The Bandwagon

International Women’s Day: The Bandwagon

Mar 27 2018

8th March was International Women’s Day. Some brands saw it as a way to do something that would empower and inspire women…

Performance ups the ante for General Motors at Dubai International Motor Show

Performance ups the ante for General Motors at Dubai International Motor Show

Mar 06 2018

American automotive giant, General Motors, set the standard at the Dubai International Motor Show (DIMS) late last year, unveiling some of the…

The Magic of the Winter Olympics

The Magic of the Winter Olympics

Mar 01 2018

The PyeongChang 2018 Olympic Games have now finished but it’s not all over as the Paralympics kick off on 9th March. I…