The Warehouse, 47-49 Cowleaze Road, Kingston Upon Thames, KT2 6DZ
+44 (0)208 541 3434

Website version

Automotive Industry News – 14th January 2021

Performance Communications Author Image Performance Communications | January 14, 2022

This briefing document provides a fortnightly overview of the main automotive industry stories making the news and key product announcements. It also includes some of the interesting stories and campaigns that have made the news from outside the automotive sector over the past two weeks.

Automotive News

Key industry stories from the last two weeks:

EV, Environment & Autonomous

Industry

Driving

Motorsport

Product Launches / Unveils

Key industry product launches or unveils:

[row]
[one_half]

Non-automotive winners:

[/one_half]
[one_half]

Non-automotive losers:

[/one_half]
[/row]

Research and insights:

New poll shows high satisfaction among EV drivers

A new poll has revealed that the vast majority of drivers who bought an electric car would never go back to owning a petrol or diesel model. The research from Zap-Map showed 91% of owners are ‘extremely happy’ with their zero-emission vehicles with just 1% hoping to return to fossil fuels.

Improved range and better-charging infrastructure have made a big difference in consumer customers when it comes to choosing an EV over a traditionally fuelled car.

The research, one of the largest surveys of electric car owners so far, showed that once drivers take the leap to EVs they don’t wish to turn back.

  • More than 48% said that their current vehicle was their first EV
  • 28% of those made the purchase in 2020

The poll asked 3,306 EV drivers how they would rate ownership of a Battery Electric Vehicle (BEV) or Petrol Hybrid Electric Vehicle (PHEV) out of a maximum 100.

  • The average of the two categories was 91
  • Petrol and diesel owners scored 74

The research also highlighted increased confidence in long journeys; most respondents (53%) said they have driven more than 200 miles in their EV in a single trip.

And almost a quarter of respondents (24%) said they had driven more than 300 miles in one trip.

UK drivers rage against ban on private car ownership in cities ‘First step to communism!’

Transport Minister Trudy Harrison has called for a move away from private car ownership and towards increased use of shared transport. But a new poll has revealed a huge resistance to her transport plans.

  • In a poll of 3,276 people, a staggering 91% said private car ownership should not be banned in cities.

Ms Harrison, MP for Copeland, said the country needs to abandon “20th century thinking centred around private vehicle ownership” and said it was “staggering” that nearly two-thirds of car trips are taken by lone drivers. She stressed the importance for British roads to introduce “greater flexibility, with personal choice and low carbon shared transport” such as bike-share schemes, car clubs, e-scooters, and digital demand responsive transport services like Uber.

Richard Dilks, chief executive of shared transport campaigners CoMoUK, welcomed Harrison’s comments, which he said demonstrates that shared transport is on the Government’s agenda.

In October, London’s Ultra Low Emissions Zone tax was extended from a 21 square km area of central London to cover London outskirts, affecting a 225 square km zone. The move aims to encourage city dwellers away from private car ownership and towards using public transport to decrease toxic air pollution.

Since the introduction of ULEZ in 2019, there are now 44,100 fewer polluting cars driving in the zone every day, and toxic NO2 concentrations have been reduced by 44%.


Related stories.

Performance Communications Transitions To Employee Ownership

Performance Communications, a leading provider of specialist communications services to the Automotive, Sport and Technology industries is delighted to announce that it has transitioned to employee ownership via an Employee Ownership Trust (EOT). The move secures the agency’s long-term independence and will provide its employees with both a greater level of involvement and a share […]

Cricket at the Olympics, it’s just not cricket!

Let’s set the record straight, I don’t like cricket, I love it* but cricket at the 2028 Olympics, is that really necessary? The IOC has announced the five new sports that will be included in the 2028 Los Angeles Olympic Games. Funnily enough some of the new sports that will appeal to a Northern American […]

Top 5 Sports Documentaries – The Power of Sports Documentaries

It seems that recently a new pro sports documentary appears on an almost daily basis, 24-7 viewing if you need to get away from the family over Christmas! While the docs undoubtedly provide the streaming channels with engaging content to draw subscriptions and drive revenue, should sporting associations or teams always give the green light […]

Unveiling Threads: Exploring the Disruptive Factors and Success Behind the New Social Media App

In a rapidly evolving social media landscape, new platforms emerge, seeking to disrupt the status quo and capture users’ attention. Can Threads go the distance though?

What are the pros and cons of an EV Motorcycle (According to ChatGPT)

What happens when you ask AI tool ChatGPT to create a blog article for you? Well, judge for yourself…   Electric-powered motorcycles are becoming an increasingly popular option for riders who are looking for an environmentally friendly and low-maintenance mode of transportation. In this article, we’ll take a look at some of the pros and […]

Our favourite World Cup PR campaigns

The biggest stage in football is just days away as all attention turns to Qatar for what is set to be a competition like no other. With over 3.5 billion people watching the 2018 edition in Russia, including 1.12 billion for the final match alone, the World Cup provides brands with an unrivalled platform for […]

Its time to place human stories at the heart of the advanced air mobility market

If you ask me to imagine the future, the first thing my mind often flicks to is the opening scene of Futurama – with flying cars and robotaxis gliding over giant skyscrapers. This always felt like an incredibly distant vision but autonomous flying machines are here today and they are already doing a lot of […]

The UEFA Women’s Euros 2022

Now the crescendo of excitement of England’s Euros triumph has subsided, Nicola McKelvey takes a deeper look at the huge growth of the women’s Euros and the England team in an article that quantifies and compares the positive momentum of the UEFA Women’s Euros 2022 to previous events. Introduction It’s widely believed that major tournaments […]

Be Bold.

It’s time to come off the fence:


Message us